Family Fun Takes Center Stage During Big Week at the California Rodeo Salinas; From Carnival Rides to Parades and Rodeo-Themed Activities, there’s something for every kid July 11–20!

 

SALINAS, CA – The California Rodeo Salinas is more than just world-class rodeo—it’s a weeklong celebration packed with family-friendly activities for kids of all ages. Beginning on Friday, July 11th, and running through Sunday, July 20, families can enjoy various engaging events designed to entertain, inspire, and celebrate the next generation of rodeo fans.

California Rodeo Salinas Carnival
July 11–20, 3:00 PM to 11:00 PM daily at 295 Sun Way in Salinas
Presented by Chick-fil-A North Salinas
The week kicks off with the Rodeo Carnival. Admission and parking are only $5 each. Unlimited ride wristbands are available for $30 until July 10th. From July 11th through 20th, wristbands are $35 at the gate. Purchase online at carodeo.com until July 10^th or onsite once the carnival is open.
More information: www.carodeo.com/events/2025/rodeocarnival

Get Ready to Rodeo at Northridge Mall
July 12, 1:00 PM to 3:00 PM at Northridge Mall
This free, family-friendly event will feature rodeo-themed fun, including a chance to meet DUDE the Rodeo Mascot, try your hand at dummy roping, spin the prize wheel, and win tickets, swag, and more. Join us near the Round 1 entrance and help us celebrate the start of Big Week in Salinas.
More information: https://www.carodeo.com/events/2025/get-ready-to-rodeo-at-northridge-mall

Kiddie Kapers Parade
Sunday, July 13 at 3:00 PM in Salinas City Center
Presented by Bay & Basin Insurance Services
Approximately 1,000 children will parade from the Salinas Recreation Center (320 Lincoln Avenue) to the Steinbeck Center (1 Main Street). This year’s theme is "Once Upon a Rodeo" and will be led by Grand Marshal Jaizel Mendoza, a seven-year-old cancer patient.
More information: www.carodeo.com/events/2025/kiddie-kapers-parade

Mutton Busting
July 16–20 during Bull Riding and Rodeo performances
Presented by Pacific Valley Bank
Young riders compete in this crowd-favorite event during each performance. Entries are selected each spring via carodeo.com.

McDonald’s Kids Corral
July 17–20, open daily during the Rodeo at the Salinas Sports Complex
No additional fee with Rodeo admission
Open at 5:00 PM Thursday and Friday, and at noon Saturday and Sunday, the Kids Corral features hands-on activities and entertainment for young attendees.
More information: www.carodeo.com/events/2025/kids-corral

Rodeo Entertainer Matt Merritt
July 16–20, performances daily
Sponsored by Elli’s Great American Restaurant
Nationally known rodeo entertainer Matt Merritt will be performing throughout the grounds each day.
Details: www.carodeo.com/events/2025/matt-merritt-rodeo-entertainer

Stick Horse Race
Thursday, July 17 at 4:30 PM on the track surrounding the arena
Presented by Black Bear Diner
Children ages 3 to 8 must bring their own stick horse and compete before the evening rodeo performance.
Details: www.carodeo.com/events/2025/stick-horse-race

Kids Dummy Roping
Friday, July 18 at approximately 3:30 PM (following slack) in the arena
Presented by Resistol and Cactus Ropes
Open to kids ages 6 to 13. Sign up online by noon on July 18. Participants must bring their own rope. Prizes will be awarded for 1st through 3rd place in each age group.
Registration and details: www.carodeo.com/events/2025/2025-kids-dummy-roping

Special Buckaroos Rodeo
Saturday, July 19 at 12:00 PM in the arena
Presented by Tanimura & Antle
Twenty-four local students with disabilities will participate in adaptive rodeo activities with assistance from professionals.
More information: www.carodeo.com/events/2025/special-buckaroos-rodeo

Fiestas del Rodeo
Sunday, July 20, from 11:00 AM to 3:00 PM at the north end of the midway

Presented by Cabrera Productions
This family-oriented event, included with admission, will feature mariachi music, traditional Mexican games, and autograph signings by Escaramuza riders.
More information: www.carodeo.com/events/2025/fiestasdelrodeo

Western Actor Performances
July 17–20, roaming the Rodeo grounds
Two costumed Western actors will entertain guests throughout the day and are available for photo opportunities.
More information: www.carodeo.com/events/2025/western-actor-performances

Meet Dude, the California Rodeo Mascot
Look for Dude before each performance on the midway—perfect for family photo opportunities.

California Rodeo Heritage Museum
July 17–20 at the Salinas Sports Complex
Older children and families can explore the rich history and traditions of the California Rodeo in this educational space.
Details: www.carodeo.com/events/2025/heritage-museum

Unless otherwise noted, all events happen at the Salinas Sports Complex at 1034 N. Main Street, Salinas. Please note that a clear bag policy will be enforced at all events.
Clear bag details: www.carodeo.com/p/about-us/clearbagpolicy

The California Rodeo Salinas invites families to enjoy the fun, celebrate local traditions, and make memories during Big Week.

 

ABOUT CALIFORNIA RODEO SALINAS

The 115th California Rodeo Salinas will take place July 17–20, 2025. As a not-for-profit organization, the California Rodeo Association is dedicated to preserving the traditions of the California Rodeo Salinas and the Western way of life while fostering community involvement and cultural heritage. Through its annual Rodeo and year-round operations at the Salinas Sports Complex, the Association supports local nonprofits and community groups. In 2024, these efforts generated over $796,000 for local organizations.

For more information, visit www.CARodeo.com or contact the Rodeo Office at (831) 775-3100.